Walmart and Sam’s Club ‘Fight Hunger. Spark Change.’ Campaign Returns for 2025

Taking place in stores, clubs and online, the 12th annual campaign supports local hunger relief efforts

Grove City, Ohio — For the 12th straight year, all U.S. Walmart stores and Sam’s Club locations are launching the Fight Hunger. Spark Change. campaign, including right here in central and eastern Ohio.

The goal of the annual cause marketing campaign is to provide people facing hunger with access to the food and resources they say they need to thrive. Here’s how it works:

The campaign will run in stores and online from March 1-March 31, with three ways for shoppers to participate:

• By donating at Feeding America’s Fight Hunger. Spark Change. campaign donation site at either www.feedingamerica.org/walmart or www.feedingamerica.org/samsclub.
• By donating at check-out in stores or clubs or round up at Walmart.com and the Walmart app.
• By purchasing participating products* in-store or online at Walmart.com or SamsClub.com. For every purchase of a participating product, the supplier will donate the monetary equivalent** of at least one meal ($0.10) on behalf of a Feeding America partner food bank at Walmart and five meals ($0.50) at Sam’s Club, up to applicable limits. See specially marked packages for full details.

Since its inception in 2014, the campaign has generated more than $206 million and helped secure 2 billion meals* for the Feeding America® network of local food banks.

“The demand for food assistance in our community has reached unprecedented levels, with central and eastern Ohioans turning to our network for support a staggering 1.8 million times in 2024,” said Craig Truax, Director of Corporate Partnerships at Mid-Ohio Food Collective. “Families are facing challenges like never before, and through this partnership, Walmart, Sam’s Club, and their generous customers now have a meaningful and timely opportunity to give back to their neighbors in their most critical time of need.”

Everyone needs nutritious food to thrive, and in every community in America, people are working hard to provide for themselves and their families. Yet in 2023, 47.4 million people—1 in 7 people—experienced food insecurity in the U.S.

Those are the highest numbers in a decade, underscoring the need for more charitable food assistance in central and eastern Ohio and beyond.

“For the past 20 years, Feeding America, Walmart and Sam’s Club have worked together to fight hunger and help people live better in the communities we serve,” said Julie Gehrki, president, Walmart Foundation and senior vice president, philanthropy at Walmart. “During the Fight Hunger. Spark Change. campaign, we invite our customers and members to join us in providing access to food for our neighbors by supporting Mid-Ohio Food Collective.”

The 24 participating suppliers for Walmart include: B&G Foods, Inc., Bush Brothers & Company, Celsius, The Coca-Cola Company, Conagra Foods, Dole Packaged Foods, LLC, Ferrero USA, General Mills, Hershey Salty Snacks, Kellanova, Keurig Dr. Pepper, Kodiak, Kraft Heinz, Lipton Tea, Ben’s Original, Materne, Mondelez International, Olipop, Pepsi-Cola Advertising & Marketing, Inc., Hidden Valley Original Ranch, The Hain Celestial Group, WK Kellogg Co, Unilever and Utz Quality Foods.

The six participating suppliers for Sam’s Club include: Kellanova, Kodiak, Kraft Heinz, General Mills, Nestlé and Unilever.

For more information, visit: feedingamerica.org/campaigns/fight-hunger-spark-change.

*Currently, $1 helps provide at least 10 meals secured by Feeding America® on behalf of local partner food banks.

**For every purchase of a participating product, the supplier will donate the monetary equivalent of at least one meal ($0.10) on behalf of a Feeding America partner food bank at Walmart and five meals ($0.50) at Sam’s Club, up to applicable limits. See specially marked packages for full details.

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About Mid-Ohio Food Collective
Mid-Ohio Food Collective (MOFC) is the largest hunger relief organization in central and eastern Ohio. Through our five assets (the Mid-Ohio Foodbank, Mid-Ohio Farm, Mid-Ohio Farmacy, Mid-Ohio Kitchen, and Mid-Ohio Market), MOFC addresses the root causes of hunger while working with more than 600 partner agencies in 20 counties to feed hundreds of thousands of hungry Ohioans every year. Learn how we’re co-creating hunger-free, healthier communities at www.mofc.org. 

About Feeding America
Feeding America is committed to an America where no one is hungry. We support tens of millions of people who experience food insecurity to get the food and resources they say they need to thrive as part of a nationwide network of food banks, statewide food bank associations, food pantries and meal programs. We also invest in innovative solutions to increase equitable access to nutritious food, advocate for legislation that improves food security and work to address factors that impact food security, such as health, cost of living and employment. We partner with people experiencing food insecurity, policymakers, organizations, and supporters, united with them in a movement to end hunger. Visit FeedingAmerica.org to learn more.

About Walmart
Walmart Inc. (NYSE: WMT) is a people-led, tech-powered omnichannel retailer helping people save money and live better — anytime and anywhere — in stores, online, and through their mobile devices. Each week, approximately 255 million customers and members visit more than 10,500 stores and numerous eCommerce websites in 19 countries. With fiscal year 2024 revenue of $648 billion, Walmart employs approximately 2.1 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy, and employment opportunity. Additional information about Walmart can be found by visitingcorporate.walmart.com, on Facebook at facebook.com/walmart, on X (formerly known as Twitter) at twitter.com/walmart, and on LinkedIn at linkedin.com/company/walmart.

About Sam’s Club
Sam’s Club, the $86 billion division of Walmart Inc. (NYSE: WMT), is a membership club that is pioneering the retail experience, providing exclusive access to value, convenience and modern omnichannel shopping options to millions of members in 600 clubs across the U.S. and Puerto Rico. With over 40 years of innovating in the category, Sam’s Club continues to redefine club membership shopping with its curated assortment of quality fresh food and Member’s Mark® items, in addition to market leading technologies and services like Scan & Go™️, curbside pickup and home delivery. Visit the Sam’s Club Newsroom, shop at SamsClub.com or connect with Sam’s Club on LinkedIn, X, Facebook, Instagram, TikTok and Pinterest.